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Tech
HTML, CSS, JavaScript, Shopify Liquid, PHP
Duration
2 Months
Industry
Selling customized lego toys
Service
Visual Fixes
Visual Fixes
In such a busy and active digital market, the need for tailor-made, appealing shop windows on the World Wide Web has never been higher. The following case study will present a very interesting case example with the company known for its development and design competence: Crocode.
The focal point of this case is the enhancement of an e-commerce website dedicated to the sale of customized LEGO toys. Case number 20 is the absolute testimony to the Crocode's dexterity at resolving the intricacies facing web design and development, all aiming at suiting the idiosyncratic needs of their clients.
The client, operating the website https://bearbrick.dk/, specializes in the niche market of customized LEGO toys. Being in such an area, the company has managed to cut a niche for itself, despite its relatively small size. Truly, its business involves the provision of personalized LEGO sets, which if not will meet, an assortment of interests.
Therefore, the task set by the client could be formulated within the framework of visual change for their existing online platform. The goal was to increase the user experience up to such a level when the website meets, but most importantly exceeds, the aesthetic and functional expectations of its target audience. The challenge was not to make something surface-pretty, but to dive really deep into user interface and user experience design elements in order to make the website very inviting and friendly.
Solution So, all in all, during two months, Crocode managed to redesign all the graphic elements of the site. The project started with the placement of new sections in the banners—those which, so to say, should have attracted the attention of the visitor and baited it further inside the site. Another key milestone was around the customizable options on the product cards to enable an even more tailored shopping experience that could be viewed in the way best matching the preference of the customer.
Another notable enhancement was the update to the inventory indicator style. This upgrade remains indispensable in determining real-time availability of products and will improve experiences in shopping as a whole. In the course of this project, the Crocode team was facing quite a few challenges, especially since all these new features had to be integrated with performance and site responsiveness in mind.
Through mixing their technical knowledge with creative problem-solving, such barriers were ultimately defeated in such a way as to ensure the new elements slotted in smoothly. The different technologies that were applied toward the development of these solutions included a mix of HTML, CSS, JavaScript, Shopify Liquid, and PHP.
Each had an important influence, transforming the site from basic HTML structure and CSS styling to the addition of JavaScript functionality, dynamic rendering of content with Shopify Liquid, and server-side logic and dynamic interaction of content through PHP. Conclusion It is this project that culminated to a major milestone for the client. Not only were the immediate objectives met, but the website was ready to set to accommodate more growth to come.
The success of this venture further strengthens the relationship of the customer with Crocode and, again, loudly reminds of the importance of partnership that should contain technical greatness and deep insight into the vision and market needs of the client. This is an example of how Crocode's belief in personalized solutions is not only to solve current problems but also to predict future opportunities for development and innovation.